Aligning business
purpose to social
initiatives

WHY KARP RANDEL?

Karp Randel identifies business-driven strategies that advance social change and are grounded in a client’s values and mission. Through close collaboration with internal and external teams, we develop customized programs that achieve maximum impact and meet the goals of our clients’ multiple constituencies, including customers, investors and employees.

WHICH APPROACH TO SOCIAL IMPACT IS RIGHT FOR YOU?

Straight Contribution
To a favorite charity
or organization

Philanthropy
Fund and collaborate on programs
that either resonate with company or reflect core business capabilities or write a check to your favorite charity

Employee Engagement
Prioritize integrating employee
action into social impact

Cause Marketing
Collaborate with a non-profit
organization for mutual benefit

Operational Change
Integrate socially responsible
practices into business operations
while maintaining or increasing ROI

Social Enterprise
Apply a business approach to
improve societal issues while
maximizing profits

BLOG

EESG – Putting Employees First

By Jane Randel EESG. Nope that’s not a typo. It’s an expansion of ESG (Environment, Social, Governance) – the criteria investors use to find companies with values that match their own – not only to include Employees, but to put them first.  Coined by the chief...

Shareholder Value vs. Corporate Purpose: Why Choose?

By Jane Randel Much has been written about the Business Roundtable’s (BRT) commitment to drive purpose and shareholder value equally. Some thought it was about time, others thought it was too little too late, and still others reminded these large multinational...