Aligning business
purpose to social
initiatives

WHY KARP RANDEL?

Karp Randel identifies business-driven strategies that advance social change and are grounded in a client’s values and mission. Through close collaboration with internal and external teams, we develop customized programs that achieve maximum impact and meet the goals of our clients’ multiple constituencies, including customers, investors and employees.

WHICH APPROACH TO SOCIAL IMPACT IS RIGHT FOR YOU?

Straight Contribution
To a favorite charity
or organization

Philanthropy
Fund and collaborate on programs
that either resonate with company or reflect core business capabilities or write a check to your favorite charity

Employee Engagement
Prioritize integrating employee
action into social impact

Cause Marketing
Collaborate with a non-profit
organization for mutual benefit

Operational Change
Integrate socially responsible
practices into business operations
while maintaining or increasing ROI

Social Enterprise
Apply a business approach to
improve societal issues while
maximizing profits

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What Should You Look for in a Social Impact Program?

10 Principles of Social Impact There are no hard and fast rules for success, but using examples of great, public case studies the 10 Principles of Social Impact listed below provide a guide as you look to build or assess your own program.   1. It should be authentic....

Common Language around Sexual Harassment

By Jane Randel This Sexual Assault Awareness Month (SAAM) is like no other. That’s because sexual assault and sexual harassment are front and center in ways they have never been before. Now that we are more open about these issues, however, there is a new challenge on...

Misinformation is everywhere. That is the one fact we can all agree on.

By Robbie Karp “Fake news” has led to misinformed decisions, political and otherwise, and overwhelming public skepticism around the information we are bombarded with 24/7. Fortunately, Google is taking tangible steps to address this problem by working within their own...